We want to know what is the minimum level of effort required for success. IF your competitors have more visibility that you do, we want to know why. Without this we set ourselves up for success.
2. We evaluate your resources
We want to utilize your internal resources to assist in promoting your website to search engines. It’s a realistic expectation today, that your staff is familiar with online. If not, we may suggest training. If you don’t utilize your workforce, then you’ll end up paying more to realize your goals.
3. We work with your budget
We have to create a realistic budget for ranking your site. We will evaluate your previous and current marketing activities online and offline.
4. We present strategic tactics
We create a sound platform to win based on research and analysis. The plans we create for winning SEO strategies are specific to each client.
We start setting up a baseline report for your site rankings. The work then commences and we collaborate with your internal resources.
We monitor both your keyword positioning and your web analytics. You have access to 24/7 reporting.
Based on your results we would readjust tactics quarterly. We repeat the process until we achieve our goal.